Content Management Systems

A content management system (CMS) is a software application or set of related programs that are used to create and manage digital content. CMS is typically used for enterprise content management (ECM) and web content management (WCM). An ECM facilitates collaboration in the workplace by integrating document management, digital asset management and records retention functionalities, and providing end users with role-based access to the organization's digital assets.

WordPress

Another free and open source WCMS based on PHP and MySQL. WordPress can be utilized as part of an internet hosting service (WordPress.com), or it can be deployed on a local computer to act as its own web server (WordPress.org). It is immensely popular among the blogging community.

Benefits of CMS:

• Reduced need to code from scratch
• Easy to create a unified look and feel
• Version control
• Edit permission management

Content management systems typically provide the following features:

• SEO-friendly URLs
• Integrated and online help
• Modularity and extensibility
• User and group functionality
• Templating support for changing designs
• Install and upgrade wizards
• Integrated audit logs
• Compliance with various accessibility frameworks and standards

Domain

The domain name is more like an entry in a phone book. Computers communicate by using numbers called IP address to contact with each other like you use a phone number to dial a specific person's phone. A domain tells your audience the address of your website. It is unique and it only belongs to you. Without a domain, having a site or hosting is impractical. Domain registration is the act of registering your domain name with one of the many domain registration companies, known as the Registrar. When you register a domain, you are the Registrant. The Registrar protects the Registrant by reserving the domain name for you so that other companies can’t use it.

Web Hosting

In order to make this domain available to the public, you need to host your website. Web hosting is a remote server that acts as a shelter to your website where your files are stored and the content is made available to you and your customers in the browser.

There are 3 ways to host a Website:

• Dedicated Hosting
• Shared Hosting
• Cloud Hosting

Our web hosting service offers two kinds of hosting: Linux hosting and Windows hosting. Linux hosting is a type of shared hosting and is increasingly popular due to its affordable price and flexibility.

On the other hand, Windows hosting is known for its compatibility. We prefer to use Linux hosting due to its extensive features, worldwide popularity and its cheaper than Windows hosting.

Web Maintenance

Now, you have your beautiful website and later, your site may need changes or updates. Do you take time to handle it yourself or do you hire a professional web design company to handle your website maintenance? Most companies prefer not to waste their time on managing their websites. This is where Minerva Soft steps in to provide website management services.

Our web Maintenance and Management service protect your site and investment in your web presence by constant site-optimization. In addition, we continually meet the needs of your web site, both immediate/long term and technically/content wise.

Content editing can be accomplished with updated information, such as special offers, product changes, pricing changes, new product and Services announcements, employee information changes and all those things that keep your visitors properly informed. Using newest technologies, we can monitor your site and make changes that improve your site performance for faster download and improved content spread. We ensure that new innovative features are implemented from time to time.

Why choose MSO to manage your website?

• Leave your staff to do what they’re trained for, not for updating your website.
• Maintain a uniform, professional look for your website.
• The staff at Minerva Soft is detail-oriented and will not let mistakes or flaws show up on your website.
• It is convenient for you and your business.
• We reorient your site’s content and keep your site secure.

Search Engine Optimization

In today's technology, the role of internet is rapidly increasing and will continue to do so in the future. In this rapid increase, the right data access and integration have become a challenge. Since 93% of internet traffic is managed by search engines, exploring the potential of search engines is crucial. This figure is not just a statistical outcome, instead, it shows the critical role of search engines on routing users to the right websites. Due to the important effects of search engines, search results are getting more crucial for websites to compete with other rivals. The most important part of defeating other rivals is optimization of search engines. After this optimization, website owners expect that the search engine results display their website first, before other websites. The focus of this study is to scientifically justify the importance of search engines and search engine optimization (SEO). More specifically, the main focus was to measure the significance of time, speed, reduced bounce rate, page views, and page layout in keeping the user on the site.

As a leading SEO company in India, we bring a complete range of digital services for your business. Our perspective goes beyond online marketing for your business as we believe in building brands. We make sure that your business site makes it to the first page of Google by using all the tried and tested SEO strategies like Keyword Research and Competitive Analysis, Design and Content Optimization, mobile optimization etc...